Get to Know Jessica: : The Creative Force Behind 5280Devs.

Hello! I’m Jessica (she/her), a Professional Website Developer & Designer with over 18 years of experience, I’ve helped businesses (from large enterprises to small startups) create high-quality digital solutions. After earning my degree in Art & Multi-Media Design from the University of Oregon, I discovered my passion for web development and have since worked with platforms like ExpressionEngine, CraftCMSWordPress, Magento, and Shopify. My expertise spans across industries, including wellness, CBD, and hospitality, where I’ve crafted custom websites and print materials that reflect each business’s unique identity and goals.

I’m the founder of 5280Devs, where we focus on empowering small businesses with affordable, high-quality web development and design services. At 5280Devs, we prioritize best practices, transparency, and ethical standards to help businesses thrive in their unique spaces.

In addition to my web development work, I've freelanced as a graphic designer at ByteMyPixel since 2008, this was essential in my development as it allowed me to continue exploring and strengthening my creative side. I'm also working on a small side project - Smudge With Me™ - a wellness brand where I'll share original artwork, handmade jewelry, wellness herbal teas, personal care products, and more.

When I’m not designing or coding, I’m likely out hiking, biking, or spending time with my family.

The Truth is Found in the Journey.

Oct 2023 - Present • 1 yr 6 mos

Founder // Graphic Designer // Web Developer

5280Devs ⟫ Remote

Founded 5280Devs, a web and branding agency specializing in conscious living brands, alongside my son, Daemon Dooley.

  • Branding & Brand Identity
  • Graphic Design & Collaterals
  • Consultations & Audits
  • Logo Design & Business Cards
  • Custom Website Design
  • Custom WordPress Theme Design
Jun 2021 - Present • 3 yrs 9 mos

Digital Marketing // SEO, SEM

Rocky Mountain Squeegee Squad ⟫ Remote (Contract)

At RMSS I run their monthly and bi-monthly newsletters. I create the layouts, custom graphics, and content.

I also design their collaterals and marketing materials, and manage their Google Ads to help drive results.

Dec 2008 - Present • 16 yrs 4 mos

Freelance Designer & Developer

ByteMyPixel ⟫ Remote

ByteMyPixel is my freelancing portfolio which I started in 2008, where I work more on the creative side. This dual role has been instrumental in my growth as an entrepreneur, and I continue to pursue freelance projects there, supporting my ongoing clients in building their online presence. 

Under ByteMyPixel, I've designed everything from custom logos to product labels to food truck wraps.

Dec 2018 - Present • 6 yrs 3 mos (14 yrs total)

Sr. Website Developer // Consultant

ToolStudios ⟫ Remote (Contract)

As a Contractor at TS, I've continued to bring the same skillset to the team as when I was Full-Time, and also expanded my horizons.

I've built high-end unique websites for some of the largest dispensaries in the country (e.g: Trulieve*, NOBO Goods, Get Nobo, Shoppe Callies, Beachfire Cannabis, Glacier Concentrates, My Herbology), CBD and wellness businesses (e.g: TelyRx, The Pratt Clinics, BeColorado), as well as a vast variety of other startups and boutiques (e.g: Dune Jewelry, Weber Mandolins, Bedell Guitars, Breedlove Guitars, Belle Lacette Lingerie, Apex Ski Boots, etc)

*Fun Fact: I built the original Trulieve online dispensary website in ExpressionEngine, and then again Magento. I pushed the boundaries of EE and CartThrob (the e-commerce) for their multi-lingual, geolocation-driven experience, and then I later helped to rebuild the e-commerce system in Magento as their needs grew beyond what was achievable in CartThrob. Trulieve went on to be featured in Forbes magazine that year (2021), and have continued to grow since. They are now the largest dispensary in the world, as of writing this (their website was revised by another company in 2024).

Mar 2011 - Dec 2018 • 7 yrs 11 mos

Sr. Website Developer

ToolStudios ⟫ Niwot, CO

At TS I lead the Website Development team as the primary developer, and built custom CMS Websites and E-Commerce Websites. I also ensured our websites were high-performing, SEO optimized, secure, fast, and engaging.

Sep 2007 - Mar 2011 • 3 yrs 8 mos

Website Developer

RezStream ⟫ Denver, CO

At RS I helped build custom websites with integrated booking engine calendars. I was also responsible for integrating SEO strategies, and styling booking engine systems to match our clients websites seamlessly.

(I would later continue to do freelance work with the former owner years later, and Daemon continues to work with him today, at Bill Mitchell Marketing)